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5 Must-Dos Of Email Marketing

5 Must-Dos Of Email Marketing

Although many may believe otherwise, email marketing is far from dead, and is in many ways ahead of channels like social media when it comes to effectively capturing the attention of potential consumers. Here we look at how to maximize the effectiveness of email marketing. Guest post by Chris Appelgren of Eventbrite Despite what some folks may ...

4 Reasons You Should Use LinkedIn To Advance Your Music Career

4 Reasons You Should Use LinkedIn To Advance Your Music Career

While most musicians take the time to actively develop their presence on sites like Facebook and Instagram, many artists may not bother with what the perceive as the more 'corporately oriented' LinkedIn. This could be causing them to miss out on a number of beneficial connections, however. Guest post by Paul Loeb from CD Baby's DIY Musician So ...

When Is The Best Time To Release An Album In 2018?

When Is The Best Time To Release An Album In 2018?

As with every other aspect of marketing yourself in the music industry, when you choose to release your music can make all the difference. In this article we break down the best months in which to drop your new record as well as those months which will ensure a flop. Guest post by Janelle Rogers of ...

Distribution And Label Service Company Ditto Music Expands

Distribution And Label Service Company Ditto Music Expands

One of many music aggregators out there, Ditto  is growing to become one of the bigger players in distribution and label services, and has been rapidly expanding to become one of the major player in digital distribution along with companies like TuneCore and CD Baby. Guest post by Bobby Owsinski of Music 3.0 There are plenty ...

Top 3 Things To Spend Your Marketing Budget On

Top 3 Things To Spend Your Marketing Budget On

As independent musician, where you funnel your marketing budget is incredibly critical. According recent polls, the following are what people in marketing departments consider the areas in which they have seen the highest return on investment in for their precious marketing dollars. Guest post by Tim Brown of Symphonic Blog Recent polls of what people in ...

Booking Your First National Tour (In 10 Steps)

Booking Your First National Tour (In 10 Steps)

While your first national tour is likely to be devoid of any sort of glitz or glamour, it's an essential part of growing your career as an artist. Here we look at how to make the transition from playing locally to playing nationally as easy as possible. Guest post by Patrick McGuire of the ReverbNation Blog ...

10 Free Tools For Automating Your Social Media

10 Free Tools For Automating Your Social Media

A lot of artists may not have the either the time or the patience to meticulously curate their social media presence across a multitude of different social media platforms. In such instances, these handy automation tools can help make the job that much easier. Guest post by William Grigsby  If you are tired of routine tasks and ...

5 Lessons From A Music Business Supermensch

5 Lessons From A Music Business Supermensch

\Here talent manager and producer Shep Gordon shares five important lessons from his autobiography They Call Me Supermensch,  which details his series of misadventures as an artist manager beginning in the 1970s. Guest post by Stephanie Grimes of William Patterson University from Musicbiz 101 Shep Gordon’s story begins as a boy growing up in Oceanside, Long Island who spent ...

How To Craft A Perfect Email Pitch

How To Craft A Perfect Email Pitch

When it comes to running a PR campaign, perfect email etiquette is essential, and composing an email which is both professional and personable can be difficult. Here we look at some dos and don'ts for making the perfect email pitch. Guest Post by Angela Mastrogiacomo of the ReverbNation Blog When you’re running a DIY PR campaign, there ...

1000 True Fans Theory Explained

1000 True Fans Theory Explained

As the music industry landscape shifts, the ability to make a living has become the new benchmark for success in the music business. A theory exists that in order for this to happen, an artist must have at least 1000 “true" fans. Here we look at the details behind this theory. Guest post by Bobby Owsinski ...


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