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A Concise Guide To Branding For Musicians

A Concise Guide To Branding For Musicians

Successfully marketing your band online can be a challenging task to say the least, particular given how much digital noise one must cut through. Branding can be one effective way to set you apart from your industry peers and better connect with fans. Guest Post by Jessica Hackett on Soundfly's Flypaper Is your music being heard over ...

The Coming Arms Race In Online Music: Artist Services [TIM QUIRK]

The Coming Arms Race In Online Music: Artist Services [TIM QUIRK]

Digital music industry veteran Tim Quirk examines the coming arms race in the music industry, with online music services competing to offer artists programs and features which enable them to generate revenue beyond just streaming royalties. Guest post by Tim Quirk, founder and CEO of Freeform There’s a development brewing among online music services that’s simultaneously overdue and underappreciated. It’s ...

New Twitter Features Could Make Promotion More Difficult

New Twitter Features Could Make Promotion More Difficult

As seems to so often be the case, a new host of updates for Twitter will likely make DIY promotion for artists more difficult when it comes to getting their content seen by fans. New features being added to the platform include changes in notification settings and, worst of all, a quality filter. Guest Post by Bobby ...

Why You Don't Actually Need A Publicist

Why You Don't Actually Need A Publicist

Here a music industry veteran dives into the world of music publishing and explains why it is that so many artists aren't actually at point in their career where a music publicist is necessary or attainable. Guest Post by Judy Miller Silverman on Watt Cashmusic I’m about to unveil one of the darkest secrets of the music ...

How To Sneakily Promote Your Music Without Actually Talking About It

How To Sneakily Promote Your Music Without Actually Talking About It

While the idea of self-promotion without talking up one's self may seem backwards or impossible the reality is that, as an artist, more subtle forms of marketing and promotion can often be the most effective. Guest Post by Dave Kusek on the Sonicbids Blog I know it sounds completely counterintuitive to promote your music and raise awareness for yourself ...

New Hashtags Dos And Don’ts

New Hashtags Dos And Don’ts

Promotion via social media is a complex and ever-changing beast, with little consistency. Here we look at several dos and don'ts when it comes to marketing using hashtags, such as where and when they should be employed for maximum effectiveness. Guest Post by Bobby Owsinski on Music 3.0 Social media constantly evolves along with how we ...

5 Signs You Have The Mental Toughness For A Successful Career In Music

5 Signs You Have The Mental Toughness For A Successful Career In Music

While technical physical ability is certainly an important part of being a successful musician, mental fortitude is also a key component of achieving as an artist, as it allows one to focus, have confidence in one's abilities, and bounce back quickly from setbacks and challenges. Guest Post by Anthony Cerullo on the Sonicbids Blog For those who engage in physically ...

Using Radio, Music Blogs To Promote Your Tour

Using Radio, Music Blogs To Promote Your Tour

For touring musicians, the best time to begin promotion is before they hit the road, but there're still plenty of ways to attract media attention even if you've already begun. Here we look at several different ways of getting the music industry press interested in your show.  Guest Post by Michael Corcoran on MusicSUBMIT Summer touring is upon ...

How Much Does Social Media Actually Impact A Band's Draw?

How Much Does Social Media Actually Impact A Band's Draw?

When promoting a show via social media, it can be difficult to tell how much rampant posting across the various platforms actually translates into attendance at shows. Ultimately, it does make a difference, but using said platforms correctly affects dramatically affects the size of that difference. Guest Post by Jhoni Jackson on the Sonicbids Blog Plastic Pinks performing at ...

I Wanted To Spend $40 At Your Show, But Instead I Spent $0

I Wanted To Spend $40 At Your Show, But Instead I Spent $0

Here a concert attendee recounts his disappointment after visiting the merch table following a concert, only to find their supply of records tragically depleted, and issues a warning to artists that fans are still eager to buy physical copies of their music. Guest Post by Brad on The DIY Musician I went to see a great, great band ...


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