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Tuneup Just Went 2.0. We've Got 10 Lifetime Accounts..

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TuneUp Media 2.0 is out! First 10 commenters get a lifetime access code (just make sure you're registered so we can find you on email). And, everyone gets a 15 percent discount: just use the code 'DMNEWS2011,' the app download is at tuneupmedia.com. But enough about freebies and discounts, here's the review...

Oh right, my iTunes collection. It used to be my world; nowit coexists alongside my curated Pandora stations, Spotify collection, hearted Grooveshark tracks, slowly-growing ex.fm library, and 'liked' YouTube videos, to name a few.

Oh the innocence of years past, how I long for thee? Well, it's not that simple: after prying the lid another time on my thousands of MP3s, I still have hundreds of messy tracks stuffed at the bottom. And, many have been floating around for years. Some have fixable metadata issues—for example, the artist name is not in the proper field—while others are simply unrecognizable at least without playback. That's right, I'm talking about those “Track 01" files in your collection, which end up getting buried in the haystack of better-labeled songs.

Anyway, this is a problem that TuneUp Media's been trying to tackle for years, and this week, they released their latest update: TuneUp 2.0 with DeDuper. The DeDuper found 59 doubled or tripled tracks in my collection, and freed up a little room. The Gracenote-powered core service has gotten a bit better, though there's still a sizable group of songs that were left unfixed. Perhaps future versions will have to ability to do deeper reads of the songfile.

The album-matching feature is also nice, and fills in some of the gaps that iTunes left behind. This round, I was delighted to find another batch of album covers, which immediately propogate to my iPhone and iPod collections.

So, TuneUp 2.0 will spruce things up, leave a little dirt behind, and that's that. But from a strategic standpoint, some questions surround TuneUp's place in future digital music collections. Currently, a large percentage of users rely entirely on locally-stored iTunes collections, and cloud-focused strategies from Amazon, Google, and Apple recognize this. Still, a growing number are also tapped into virtual and streaming sources as well—with nothing on the ground. And on apps like Spotify, there really isn't a metadata or de-duping concern at all.

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